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Professional
Experience:
1/97 - 8/97
- Pacificare
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Corporate
Marketing Manager: |
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Trained
all California Pacificare sales representatives
on the FHP product offerings |
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Served
as the Marketing contact on the California
Integration Team |
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Rolled
out an 11-state strategic plan for integrating
the FHP products into the Pacificare organization |
9/91
- 1/97
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Director of
Commercial Product Development, Cerritos,
Ca (7/95 - 1/97) |
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Redesigned
and coordinated the rollout of an entirely new
product line for over 420,000 members |
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Received
Guiding Principal Award - July 1996 |
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Managed
an annual budget of $1.4 million |
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Oversaw the
Broker Relations Department, RFP Unit, and
Special Event area consisting of a staff of 14 |
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Broker
Relations Manager, Long Beach, Ca (2/95 -
7/95) |
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Implemented
a Broker Relations Department |
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Designed
and published a Quarterly Broker Newsletter sent
out to over 4,000 brokers |
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Planned
and managed FHP's first 3-day Annual Broker
Retreat for 125 brokers |
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Facilitated 9
Broker Advisory Councils throughout California |
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District Sales
Manager, Bakersfield, Ca (12/92-2/95)
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Established
FHP's first-ever presence in Kern County |
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Hired,
trained and motivated a commercial and a medicare
sales force consisting of 16 sales staff |
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Managed
TakeCare's Fresno office of 5 sales staff after
the acquisition of TakeCare by FHP |
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Commercial
performance was 165% of quota and Medicare sales
results yielded 5 of the top 10 sales
representatives in Southern California |
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Plan Manager,
Van Nuys, Ca (12/91-12/92) |
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Negotiated
and managed contracting efforts with three sets
of hospitals, medical groups and ancillary
providers |
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Staff Manager,
Fountain Valley, Ca (6/91-12/91)
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Completed
a 6-month schedule of rotations through all
corporate and medical operations areas |
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